I’ve been speaking for years on the subjects of public relations, content marketing and social media, and have addressed live audiences at PRSA, Content Marketing World, the Online Marketing Summit, Bulldog Reporter, the Conference Board, PR Week, Publicity Club of Chicago, the Business Development Institute and IABC events, as well as a host of private groups.
Virtual presentations are fine too – I’m a frequent guest and moderator on webinars. A sample of recent engagements include:
2014
May
PRSA Communicators’ Conference – Portland: The Keys to Social Storytelling for PR
March
PR Newswire webinar: The Media Evolution: How Newsrooms are Adapting to the Digital Media Environment (on-demand version)
February
PR Newswire webinar: Tactics for Maximizing Press Release Results (on-demand version)
Tech Marketing 360: The Earned Media Evolution
2013
Decmeber
Ragan Communciations: Content Marketing Summit
November 2013
Content Marketing Institute: Content Marketing Master Class
October 2013
PRSA International Conference: Newsworthiness: New Context & Opportunities for PR
PRSA Cincinnati Media Day
September 2013
Content Marketing World:
- 10 Online Discovery Tips That Will Get Your Content Noticed http://contentmarketingworld.com/?speakertype=sarah-skerik
- Futures in Content Marketing: http://contentmarketingworld.com/events/futures-in-content-marketing/
Ragan Communications: PR Best Practices Summit
July 2013
New School Press Releases (webinar)
Readytalk (webinar) Maximizing the Impact of Webinars for LeadGen
June 2013
UBM Live Marketing Conference: Enhancing Content Marketing with Message Discovery
February 2013
Online Marketing Summit, Driving Qualified Audiences Into the Funnel Using Rich Media and Distribution Networks
January 2013
Ragan Communications, Hit PR Home Runs Every Time
September 2012
Ragan Communications: PR Best Practices Summit
Business Development Institute: Chicago Integrated Communications Forum
August 2012
SEO & Public Relations. Private engagement, Cohn & Wolfe NY.
July 2012
Bulldog Reporter’s PR University (Webinar): Power-Packed Press Releases for the Digital Age: New Techniques for Increased Pick Up and a Longer Tail
Agile Engagement Unlocked: Building Communications Dexterity in 6 Steps
June 2012
Keeping Your Brand Visibility Flowing: A Look at Brand Streaming in Action
May 2012
Visual PR: Gain Greater Visibility Through Multimedia
